Message Tag

Send a tagged message to contacts after 24 hour messaging window.

Facebook Messenger has a timeout period that does not allow sending a message after 24-hour messaging window. This timeout period started from the last incoming message from a contact.

However, Facebook Messenger allows sending a message beyond the timeout if the message is sent with a Message Tag.

The following are the tags available on the platform:

  • Confirmed Event Update

  • Post-Purchase Update

  • Account Update

Message Tags Description

Confirmed Event Update

Send reminders or updates for an event they have registered for (e.g., RSVP'ed, purchased tickets). This tag may be used for upcoming events and events in progress.

Post-Purchase Update

Notify an update on a recent purchase.

Account Update

Notify a non-recurring change to their application or account.

Message tags may not be used to send promotional content, including but not limited to deals, offers, coupons, and discounts.

Sending Tagged Message

Beyond the 24-hour messaging window, in the Messaging Bar there is a button to send a Tagged Message to the selected contact.

Press the blue "SEND TAGGED MESSAGE" button.

Select a Message Tag accordingly and type in your message in the Message Text field.

A snippet can also be used here by simply tapping "/" in the field provided and you will have list of snippets to be sent to your contact.

Once you are ready to send the message, press the blue "SEND" button.

The message bubble will then appear in the Message History with the timestamp, tag used and the user who sent it.

Use of tags outside of the approved use cases may result in restrictions on the Page's ability to send messages.

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